🚀Announcing Hue's $4.5M Seed led by Fika Ventures and Underscore VC
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Creators are the heart of our community

Hue members delight in a gifted product opportunity where they are encouraged to share their REAL point of view and REAL results.

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Authenticity

Hue Creators everyday share honest product reviews that demonstrate how product work for their unique needs.

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Representation

A survey of 2000+ community members reported that the #1 reason that creators joined Hue is to "Promote Inclusivity".

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Empowerment

All creators are empowered to share their authentic POV to help others make informed purchases.

We are on a mission to ensure that everyone feels represented - no matter their skin tone, skin type, age, gender, etc. Founded by three women of color, representation matters deeply to us, and we're dedicated to amplifying faces & voices that have been underrepresented.

Elena Allison | Campaign Manager, Hue. | former Hue Creator

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Why Do Community Members Join Hue.?

Make a difference

We surveyed our community of over 2000+ community members and the #1 reason that people joined Hue was to "Promote Inclusivity". We foster a community where anyone - regardless of skin tone, age, gender, etc - feel empowered to share their authentic POV to help others like them feel represented and make informed purchases.

Discover brands & products

Joining Hue gives members the chance to receive FREE products from their favorite brands or new brand's they would not have experienced otherwise. Many members express excitement about discovering brands who may not be in major retailers or may not have strong awareness of TikTok, yet. :)

Be a trusted, authentic voice

Hue members delight in a gifted product opportunity where they are encouraged to share their REAL point of view and REAL results. As everyday beauty customers themselves, Hue's Community members value trustworthy product testimonials.

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Hear what Community Members have to say.

Toula

Toula K.

11/06/2024 at 17:52

“I love being a part of this community and appreciate all the fantastic products I get to test. It has been a fun experience and I have learned so much from other creators. Thank you for allowing me to be a part of this group! 💜✨

Creator

Illsie A.

11/06/2024 at 17:52

“I really appreciate this company for allowing me to be a part of such a fun , and dynamic platform. This company have allowed me to test brands I was not aware of. As I keep reviewing, I feel like I am becoming more and more vocal, and more knowledge about skincare ,haircare and makeup.”

A Community of Everyday People, Like You.

2,000+

creators in community

45+

brands and retailer partners

2

Hue creators who have joined our corporate tam

1,000

average number of followers on social for members

Last updated: August 19,2024

This is a living resource, constantly changing to reflect our growing community and their needs.

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